Lida Citroën

As CEO of LIDA360, Lida Citroën is passionate about helping our nation's veterans navigate the military-to-civilian career transition. She is a popular TEDx speaker, Instructor on LinkedIn Learning, and trainer at military installations and events across the country. Lida also leverages her 20+ years in corporate branding to help private employers recruit, onboard and grow veteran employees. She is the author of three books focused at military audiences: Success After Service: How to take control of your job search and career after military duty, (2020), Engaging with Veteran Talent: A quick and practical guide to sourcing, hiring, onboarding and developing Veteran employees, (2017) and Your Next Mission: A personal branding guide for the military-to-civilian transition, (2014). All are available on Amazon.

Latest Articles

Human resources manager is rejecting a female applicant after a job interview (Shutterstock)

Why You Didn’t Get the Job: Understanding How Companies Hire

In today’s turbulent, unpredictable and frustrating hiring market, job-seekers are seemingly doing everything right and...

Should You Hide Your Tattoos for a Job Interview?

Deciding to reveal elements of personal self-expression in a job interview should be done with intention and forethought. Can...

How soon is too soon? (Asad Photo Maldives)

5 Important Considerations When Taking Vacation Time at a New Job

When and how you take your vacation perk can vary by industry, employer and individual team dynamics.

5 Tips for Succeeding Even When You're the Only Veteran in the Room

There you are. You've got your first post-military job. You're excited, ready and anxious to dive in. You know there will be...

Should You Place the ‘Open to Work’ Banner on Your LinkedIn Profile Photo?

Is it a good idea to add the “Open to Work” banner to your LinkedIn profile photo? Does it help you get found and seen by...

Four people in civilian clothes in an office.

5 Steps to Start Your Civilian Networking Strategy

Your network will grow over time and prove to be one of the most valuable assets of your career.

A Marine pictured with a little girl holding artwork.

After Military Separation, How to Truly Achieve Work-Life Balance

Over the 16 years I’ve worked in the military transition space, service members and military spouses have consistently...

A uniformed soldier's arm rests on a notepad.

How AI Can Help You Write a Cover Letter

Here are some tips to ensure your cover letter hits the mark using AI to assist.

An airman in a darkened room looks at a computer.

The Reality of Getting Ghosted During the Job Search

Ghosting is a big problem for job candidates today, and at a time when your confidence and enthusiasm might be particularly...

Reset Your Job Search Mindset for the New Calendar Year

As you turn the page on the calendar, prepare for a fresh new start in your job search with these tips:

U.S. Air Force Lt. Col. Lyndsey Banks, Inter-European Air Forces Academy (IEAFA) commander, briefs participants of the Air Forces Central Chiefs Summit during a tour of the IEAFA facility at Kapaun Air Station, Germany, Feb. 12, 2025. (Master Sgt. Wendy Kuhn/U.S. Air Force)

Career Advice: How to Defend Your Position Without Being Defensive

Since your reaction to a situation, comment or person is completely up to you, it’s important to get this right.

Is That Job Posting Real? 10 Ways to Spot a Scam

As more people seek remote, work-from-home jobs, the chances of being scammed by an illegitimate posting have increased. Here...

Email or DM? How to Communicate Clearly and Confidently in Online Job Networking

As if job fairs, networking events and coffee chats weren’t tricky enough, now we must network online, too.

A job fair attendee acknowledges the camera.

Veteran Job Seekers: Are You Approachable, and Does It Matter?

Being approachable means others feel a degree of psychological safety around you. They can share their hopes, fears, concerns...

A National Guard members talks to two people at a job fair.

How to Navigate Civilian Coworkers’ Ignorance About Your Military Service

By definition, ignorance means a lack of knowledge, information or education. It can refer to a general lack of knowledge or...

Military News

Get the Military Insider Newsletter

Get the latest on pay updates, benefit changes and award-winning military content. Right in your inbox.

By signing up, you agree to our Privacy Notice.

Thank you for subscribing!

View more newsletters on our Subscriptions page.

One last step.

Verify your free subscription by following the instructions in the email sent to:

Most Popular Military News

White House press secretary Karoline Leavitt speaks with reporters in the James Brady Press Briefing Room at the White House, Wednesday, March 4, 2026, in Washington. (AP Photo/Alex Brandon)

Could There be a Military Draft? Trump Administration Says it's 'On Table'

Press secretary Karoline Leavitt and Defense Secretary Pete Hegseth were the latest officials asked about "boots on the...

Exclusive: John Ripley, the Marine Who Blew Up the Dong Ha Bridge, to Receive the Medal of Honor

More than 50 years after hanging beneath a Vietnam bridge to stop a North Vietnamese armored invasion, Marine Col. John...

Bonnie Carroll, founder of TAPS, hugging a survivor (Photo courtesy of TAPS).

After the Knock on the Door: How TAPS Supports Military Families for Life

After a service member dies, families face a lifetime of grief. TAPS founder Bonnie Carroll explains how the organization...

Air Force veteran Jason Morgan is pictured on a mission in Northern Ecuador, a week before he sustained life-changing injuries. (Jason Morgan)

Left Face Down in the Mud: How an Air Force Veteran, Amputee Found Hope

A life-changing injury and having to raise three kids alone made Jason Morgan more resolute in the long run.

Colin Jost dressed as Defense Secretary Pete Hegseth speaks at a mock press briefing during a Saturday Night Live sketch. Credit: NBCUniversal / Saturday Night Live

SNL Mocks Iran Conflict as Pete Hegseth Calls It a ‘Situationship’

“This isn’t a war, it’s a situationship.” SNL skewers tensions with Iran in a wild press briefing sketch starring Colin Jost...

Latest Military Videos

Israel-US Strikes Hit Tehran and Other Areas of Iran

Israel-U.S. strikes hit Tehran and other areas of Iran early on Tuesday, March 10.

Soldier Who Was the 7th US Service Member to Die in Iran War Returned to US

Kentucky soldier who was the 7th US service member to die in Iran war returned to US.

Video Showing Moment of Strike on Iranian School

Video showing moment of strike on Iranian school that killed over 165 people.

Trump Attends Dignified Transfer of Soldiers Killed in Middle East

Trump attends dignified transfer of soldiers killed in war in the Middle East.

Investigations and Features

In One of the Marines' Most Iconic Jobs, a Stunning Pattern of Suicide

Marine Corps drill instructors are a national symbol of discipline. But for some, their imposing persona belies a dark...

Army Capt. Jeremy Kuykendall and his wife Kate, cradle their daughter

Unsupervised: Military Child Care Centers Slow to Report Abuse with Little Oversight

A Military.com investigation into military day care centers revealed that service branch rules generally prioritize...

Army News

Kentucky Soldier in Saudi Arabia Is 7th US Casualty to Die in Iran War

A Kentucky man who joined the Army straight out of high school is the seventh U.S. service member to die in combat during the...

US Begins Large Military Drill with South Korea While Waging War in the Middle East

The allies’ combined exercise comes amid South Korean media speculation that Washington is relocating some assets from South...

Navy News

Mississippi Jury Acquits Engineer Accused of Lying about 2017 Military Plane Crash

A federal jury in Mississippi has acquitted a former military aircraft engineer of lying and obstruction of justice following...

U.S. Marine Corps Cpl. Gilbert Elliott, an engineer equipment mechanic with Combat Logistics Battalion 12, 3d Marine Logistics Group, kneels for a portrait while on an Autonomous Low-Profile Vessel off the coast of Naval Base Point Loma, Calif., on June 13, 2024. (U.S. Marine Corps photo by Sergeant Patrick King)

Unmanned Naval Fleet Bolsters Marine Corps Force Design in Pacific

Blue Water Autonomy's Liberty Class autonomous ships are poised to revolutionize Marine Corps Expeditionary Advanced Base...

Air Force News

US Begins Large Military Drill with South Korea While Waging War in the Middle East

The allies’ combined exercise comes amid South Korean media speculation that Washington is relocating some assets from South...

Left Face Down in the Mud: How an Air Force Veteran, Amputee Found Hope

A life-changing injury and having to raise three kids alone made Jason Morgan more resolute in the long run.

Space Force News

How Nuclear Waste Can Save Military Satellites and Lunar Exploration

Russia and China can black out military satellites in seconds. A Latvian startup says nuclear-waste generators using 5x less...