Lida Citroën

As CEO of LIDA360, Lida Citroën is passionate about helping our nation's veterans navigate the military-to-civilian career transition. She is a popular TEDx speaker, Instructor on LinkedIn Learning, and trainer at military installations and events across the country. Lida also leverages her 20+ years in corporate branding to help private employers recruit, onboard and grow veteran employees. She is the author of three books focused at military audiences: Success After Service: How to take control of your job search and career after military duty, (2020), Engaging with Veteran Talent: A quick and practical guide to sourcing, hiring, onboarding and developing Veteran employees, (2017) and Your Next Mission: A personal branding guide for the military-to-civilian transition, (2014). All are available on Amazon.

Latest Articles

(Photo by David Davies at www.flickr.com/photos/davies/)

Job Seekers: Be Persistent, but Don’t Cross the Line

While job seekers should show passion for a potential job, there is a fine line between being persistent … and stalking.

What you post online can have consequences and impact beyond your intention.

Job Seekers: Be Careful Posting about Politics Online

More and more, recruiters and hiring managers are viewing job candidates' online profiles.

Job Seekers: Are You Asking for More Than You're Giving?

As a job seeker, it's not uncommon for your focus to be all about you when you get ready to transition out of military...

Job Seekers: 7 Tips for Asking Better Questions

Before you consider the types of questions you'll ask, first clarify your goals and motivation.

Job Seekers: 3 Reasons to Start a Blog

Blogs are popular with job seekers for simplicity of use and ability to share thought-provoking content with online networks...

Job Search Tip: 5 Topics to Avoid at Holiday Gatherings

As you transition from the military to the civilian workforce, here are some topics to avoid at holiday gatherings.

Job Search Tip: 10 Reflections on the Military Transition

The end of the year is a good time to look at some of what you've learned about transitioning to a civilian career.

An image consultant and tailor changes Marine Corps Lt. Col. John Sarno’s attire from a purple to a blue tie to demonstrate color coordination during a professional imaging and attire class.

Job Interviews: 5 Tips for What to Wear

At what point is consideration given to what to wear to the job interview? Wardrobe usually is considered too late in the...

Is Your Facial Expression Sending the Wrong Message?

Your resume is polished, but what if your facial expression sends the message that you're disinterested, worried or angry?

Introduce Yourself with a Memorable Elevator Pitch

To compete effectively as you transition from the military, it's important that you, too, have a memorable elevator pitch.

Reading the Room: 10 Tips for Veterans Who Need to Understand What Isn't Said

As you navigate your transition from the military to civilian sector, here are tips for learning to read the room.

How to Introduce Yourself to a Stranger

In the civilian world, there are many instances when you will need to introduce yourself to someone new. Follow these steps...

Eli Wishart, chair of the South Carolina Employment Support of the Guard and Reserve, prepares for a C-17 Globemaster III flight during the South Carolina Employment Support of the Guard and Reserve Bosslift at McEntire Joint National Guard Base in Eastover, South Carolina.

How to Ask About Prior Military Service in the Interview

USERRA (the Uniformed Services Employment and Reemployment Rights Act of 1994) clearly ensures that veterans “are not...

(U.S. Navy/Mass Communication Specialist 1st Class Timothy Walter)

Managing Your Reputation Is the Key to a Successful Post-Military Career

Managing reputation is about understanding the way others perceive you and aligning their perception with how you want to be...

U.S. Army soldiers and civilian contractors, assigned to Task Force 3/101, try spiced eggnog at a Christmas party on Forward Operating Base Salerno, Khowst province, Afghanistan

10 Tips on How to Network During the Holidays

Attending a job fair is a proactive way of getting to know companies or industries you're interested in. It's also a great...

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Most Popular Military News

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Spc. Austin Valley in his dress uniform.

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Secretary of Defense Lloyd J. Austin III at the U.S. Naval Academy graduation.

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