Lida Citroën

As CEO of LIDA360, Lida Citroën is passionate about helping our nation's veterans navigate the military-to-civilian career transition. She is a popular TEDx speaker, Instructor on LinkedIn Learning, and trainer at military installations and events across the country. Lida also leverages her 20+ years in corporate branding to help private employers recruit, onboard and grow veteran employees. She is the author of three books focused at military audiences: Success After Service: How to take control of your job search and career after military duty, (2020), Engaging with Veteran Talent: A quick and practical guide to sourcing, hiring, onboarding and developing Veteran employees, (2017) and Your Next Mission: A personal branding guide for the military-to-civilian transition, (2014). All are available on Amazon.

Latest Articles

How a Well-Known Brand Can Affect Your Resume and Employment Future

A well-known name on your resume brings you credibility, but it can also link you to that company.

How Veterans Can Tell if They’re Underemployed

Veteran underemployment can be just as harmful and pervasive as veteran unemployment.

How Veterans Can Leverage LinkedIn Premium in Transition

The professional social network's premium features have a lot to offer troops in transition.

(Aviation Machinists Mate 1st Class Michael Henderson/U.S. Navy photo)

How Veterans Can Find Work They Love as Much as Their Military Career

What veterans loved about military service can be found in civilian life.

(Airman Eugene Oliver/U.S. Air Force photo)

10 Things Every Veteran Must Do to Properly Work a Conference or Job Fair

Very few of us are successful at "winging it" when the stakes are high, and while adrenaline and excitement can help your...

(Tech. Sgt. Thomas Swanson/U.S. Air Force photo)

How Veterans Can Create a Positive First Impression in Civilian Jobs

Impressions matter in the workplace. Here's how to make a good first impression.

Person viewing LinkedIn on a mobile phone

How Veteran Entrepreneurs Should Position Themselves on LinkedIn

LinkedIn can be a treasure trove of leads, information, contacts, insights and opportunities.

How to Use the Summary Section on LinkedIn

LinkedIn is an incredibly powerful tool for job seekers when used properly.

(Staff Sgt. Larry E. Reid Jr./U.S. Air Force photo)

How to Survive the Unique Problems Veterans May Face While Working Remotely

Working away from the office can have surprisingly deleterious effects -- but veterans can feel even more isolated than most.

(Petty Officer 1st Class Chad J. McNeeley/U.S. Navy photo)

How Student Veterans Can Get a Jump on the Job Search

The right time to start looking for a job after graduation is always "now."

How Soon Is Too Soon to Ask for a Favor from Your Network?

Networking is an art form, especially over social media such as LinkedIn. If you've ever been unsure about how to connect...

NCO of the year competition at Fort Benning.

How to Set Career and Transition Goals for 2022

Now that 2020 is finally over, it's time to plan on how to get back on a career track.

How to Recognize and Avoid Microaggression in Civilian Workplaces

Microaggressions represent a persistent annoying behavior that keeps happening to the point where the recipient is exhausted...

How to ‘Read the Room’ in Any Video Meeting or Job Interview

Though many meetings and interviews are still remote, you can still gauge the interviewers' responses.

How to Prepare Questions to Ask in a Job Interview

When an interviewer asks whether you have any questions, the answer should always be "yes."

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